Effective Google Ad Writing

Effective Google Ad Writing

Author: TG Contributor
Date: 2020-02-01

Share using:

Making more money on your Google Adwords campaign isn't hard as long as you know the secrets to success! Using these easy methods, you'll gain more revenue and have more successful Adwords Campaigns!

Use keywords in the title - don't put your business name or anything obscure in the title, go for the keywords that people would use to search for your product.

Put keywords in your sub-text too - try to sprinkle in 2-3 more keywords (without sounding spammy) in your subtext as well.

Make sure to capitalize the first letter of every word in the title - however don't use all caps. Using all caps is like shouting and using lower case letters at the beginning of the word doesn't reflect importance.

Use numbers when you can - It's better to say "Make $1000/week" than to say "Make lots of money"

Don't list features, list benefits - People want to know how this product/service will change their lives. If you just list the features, they may not draw the conclusion to the benefit they'll receive from that feature so outline the benefits for them.

Be niche-specific for targetted traffic - are you selling "t-shirts" or "t-shirts featuring Siamese Cats". If you are too vague, you'll get the wrong kind of traffic.

Don't make wild claims - Don't go nuts and make crazy promises or use too much punctuation. You'll only come off as a used car salesman and non-trustworthy.

Include the price and weed out the bargain hunters - Including the price in your ads actually filters out the cheapskates and attracts the serious buyers.

Run two ads simultaneously - See which one does better in revenue and try to figure out what makes it different than the other ad. Then when the worse ad expires, create a new one in its place and compare it to the winning ad. Always try to "beat" your previous running ads.

If you just use these simple and proven methods when writing Google Ad text, you'll be amazed how instantly your profits will increase! Also use "call to action" words, create emotion, use motivational words, and action verbs for outstanding sales copy!

About the author

Jennifer Clason is the site owner and operator of http://www.mommyjobs.com. She has been running a full-time home-based Internet business for 7+ years now and owns more than 10 different Internet Sales websites.


Author: Jennifer Clason

Source: http://www.ideacopy.com/

No Comments

Trending Blogs

General Read More
Food of Sikkim
Leisure Read More
Know the best places to visit in North east India: Meghalaya and more
Adventure Rush Read More
Trekking in the lost kingdom of Mustang

Latest Blogs

Adventure Rush Read More
Get Ready to Say Goodbye to Solo Trekking in Nepal
Leisure Read More
My Encounter with Mt. Everest at Tiger Hill
Adventure Rush Read More
Summer adventure activities in Meghalaya
Leisure Read More
Popular wellness therapies in Bhutan
A call to all travel junkies
Share your amazing travel stories
inspire someone today!
Become a TOURGENIE contributor
Write for our blog
Want to explore more Activities?
Explore Activities
Dzukou Valley Trek-Nagaland Tour Package
Dzukou Valley Trek-Nagaland Tour Package
5 Days 4 Nights
Explore Activities
Spectacular Bhutan Tour
Spectacular Bhutan Tour
9 Days 8 Nights
Explore Activities
7-day Gangtok Pelling Darjeeling tour
7-day Gangtok Pelling Darjeeling tour
8 Days 7 Nights
  • Near Co-Operative, Middle Sichey Gangtok, East Sikkim, India, 737101

    • booking@tourgenie.com
    • support@tourgenie.com