Before expecting to attract any blog traffic the site itself must first establish a strong online presence to make people aware of its existence. This is the part of the blog building process that separates those with a deep passion from those looking for fast results. There is not much you can really do to accelerate this process accept to focus on gaining the necessary web presence you will need to attract the blog traffic you want. It all comes down to consistency and prioritizing and nurturing the needs of your readers.
Here are the 3 most important things you can do during the blog building process which will help establish a web presence on which you can further develop your site.
People are attracted to blogs not only for the content they read but also for knowing that it will be updated regularly as well. Visitors want an environment that they are familiar and comfortable with instead of having to search for new sources all the time. Offering content people like is half the battle, the other half is updating the site regularly so visitors know there will always be something fresh for them to view. The only way to keep your blog traffic returning is by posting fresh content! By doing so your readers are kept happy, they spread the word, your web presence grows, and so does your site.
If readers like what or how you write, it only stands to reason that they would also like to see you contribute to discussions on the site. It is important to recognize that visitors hold a certain 'regard' for the blogger otherwise they would not be visiting. With that being said the more you get involved and respond to their comments the more you will add to the interactivity of the site itself. Remember, blogs are actually social sites that have simply narrowed their focus to a particular topic or niche, therefore get social! This will create a bigger buzz for the site online thereby increasing your web presence and traffic.
Push the Envelope
Do not be afraid to 'stir the pot' from time to time by making comments or bringing up topics that are controversial or possibly even inflammatory. Be careful when using this approach to always have a justifiable cause for any such comments so that you can logically explain your reasons which will help validate any statements made. Remember here that opinions do not always have to be 'accurate' as long as you can explain the reasoning behind them! What you are doing here is basically 'provoking thought' to get a reaction out of your readers. You want and need interaction on your site, this is an important component of the blog building process. Activity always draws a crowd!
The development of your blog is based upon first establishing an online presence for the site itself. In order for the blog traffic to flow to your site people need to be aware of its existence. In addition to this the reputation you have must be a favorable one to even attract people. The 3 things we discussed above are important to maintain during the blog building process so your site will gain the reputation you want and the web presence you need. Maintaining patience and consistency while also remembering that reader satisfaction is your primary goal is what will make your efforts successful!
About the author: TJ Philpott is an author and Internet entrepreneur based out of North Carolina.
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By: TJ Philpott