B2B Sales Lead Management  8 Tips for Selecting a Sales Lead Management Service

B2B Sales Lead Management: 8 Tips for Selecting a Sales Lead Management Service

Author: TG Contributor
Date: 2020-01-29

Share using:



Are you looking to outsource your sales lead management? Do you need a sales lead management service that understands the importance of properly managing, developing, identifying and distributing qualified sales leads to your direct salespeople, dealers, reps or distributors?

If you answered yes, then you'll need the following 8 tips for selecting a sales lead management service:

1. Determine what your inquiry handling or sales lead management system must include. Construct a flow chart of the process, including the steps required and the time allotted to each.

2. Prepare a "wish list" of the features your lead generation programs will include if budget allows.

3. Put together a package of background information for each vendor being reviewed. Include literature about your company, products or services as well as samples of current inquiry response materials.

4. Share your numbers with the vendors. How many inquires per month? How many sales offices, reps, dealers or distributors are involved? How many different pieces of printed literature are required?

5. Get a written proposal. The proposal is an easy way to check the sales lead management service company's understanding of your needs. It should include background on the sales lead management service company, its qualifications, a detailed program recommendation and the related fees. Keep in mind that the quality of the proposal and its attention to detail will often serve as a reflection of the vendor's quality and its attention to detail in all aspects.

6. Tour the sales lead management service company's facilities. Be sure to venture beyond the conference room, and go onto the production floor. Listen in on phone calls. Look over the shoulders of people who enter data and fulfill information requests. Be sure you meet the people who will actually be managing your business.

7. Check the sales lead management service's references. Ask to see a current customer list and look for other companies in your industry or market. Call these companies, not just the ones provided on a reference list. Ask about both the quality of the company's services and the quality of the company's customer service representative who handle their account.

8. Conduct a trial program. Establish measurable objectives up-front, and then determine how long it will take to decide whether the relationship with the sales lead management service will be a good one. Consider running the trial program concurrently with your in-house operation until you are sure everything is working properly and smoothly.

About the author

M.H. "Mac" McIntosh is one of America's leading B2B marketing and sales lead consultants. Put Mac to work for you as a marketing speaker or as your business-to-business marketing consultant. SIGN UP NOW FOR A FREE Business Marketing Newsletter: http://www.sales-lead-experts.com/tips/newsletter-signup.cfm

mac@sales-lead-experts.com

Author: Mac McIntosh

http://www.ideacopy.com/


No Comments

Trending Blogs

Explore Activities
General Read More
Food of Sikkim
Explore Activities
Leisure Read More
Know the best places to visit in North east India: Meghalaya and more
Explore Activities
Adventure Rush Read More
Trekking in the lost kingdom of Mustang

Latest Blogs

Latest Blogs
Travel Tips Read More
Mastering Monsoon Trekking: Your Complete Guide
Latest Blogs
History Read More
Tales from Tsomgo Lake: Unraveling its Folklore
Latest Blogs
Adventure Rush Read More
Discovering Haa Valley: Bhutan's Hidden Gem
Latest Blogs
Leisure Read More
Aalo, Arunachal Pradesh: A Gem in the Himalayas
A call to all travel junkies
Share your amazing travel stories
&
inspire someone today!
Become a TOURGENIE contributor
Write for our blog
Want to explore more Activities?
Explore Activities
Trek to Goecha La
Trek to Goecha La
11 Days 10 Nights
Explore Activities
Ziro Music Festival
Ziro Music Festival
7 Days 6 Nights
Explore Activities
Lhuentshe Tshechu Festival Tour
Lhuentshe Tshechu Festival Tour
16 Days 15 Nights
PARTNERS
ADDRESS:
  • Near Co-Operative, Middle Sichey Gangtok, East Sikkim, India, 737101

    • booking@tourgenie.com
    • support@tourgenie.com