For example, a newsletter could be powered by high quality articles. Whenever an article is written and distributed, the subscribers get value from the content.
But today, article submissions has another important role to play. Many marketers have learned that article marketing is a good way to build back links.
When it comes to SEO, there is on-page SEO, and there is off-page optimization.
On-page tweaking is easy because you have full control over your own website. But you can't really point a weapon at other webmasters and get them to link to your site.
So a good way to build back links is to contribute good content to these sites. In exchange for your expert tips and advice, you are allowed to insert 2 to 3 links in the author resource box.
Note that the links must stay in the author box. They cannot be anywhere else. Different article directories have different linking policies. So be sure to abide by the rules to ensure a higher approval rate.
You don't need to write perfect articles for your articles to be accepted. Editors understand that since the content is written by humans, they generally accept a small margin of error. But don't submit articles that are illegible. If there are to be errors, they must not be due to sheer negligence.
If you are not good at writing, or find that you type too slowly, you can always hire your own writers to write on your behalf. There are good writers in the marketplace and they are willing to write for you for a low fee. You just have to find out where these writers are hanging out.
When preparing the articles, don't stuff your articles with keywords. Keywords are important, but they should be used appropriately. An article with the same keywords in every sentence will most definitely sound weird. You are performing SEO, but bear in mind that your primary audience should still be human readers. So write naturally and your articles will be readily accepted by the article directories.
Finally, be sure to use proper anchor texts in your author resource box. These are the keywords that you are targeting, and you want your site to rank well in the search engines whenever someone searches for those keywords.
For instance, if you are trying to rank for "seo article writing", then use those keywords in your links. Don't use something like "original article" or "click here".
Also, your links should point to information that is related to your article. If you are writing about traffic generation, your links should point to a link building service or a traffic generation course. Don't link to irrelevant sites as that will just irritate the poor article reviewers.
Start by writing 2 to 3 articles each day just to get the hang of article marketing. When your site starts to rank and you start getting trafficFree Reprint Articles, you may then monetize the site and reinvest the profits to write and submit even more articles!
Source: Free Articles from ArticlesFactory.com
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By: Gen Wright